Brits are swapping books for box sets as streaming services such as continue to grip viewers.

Sales of physical copies of fiction books dropped by nine per cent in Britain last year, the harshest drop in recent times.

The increasing popularity of audiobooks and ebooks only partly offset the decline.

With streaming sites such as Netflix and Amazon pumping millions of pounds into telling stories, industry figures show novels are struggling to compete (stock)

With streaming sites such as Netflix and Amazon pumping millions of pounds into telling stories, industry figures show novels are struggling to compete (stock)

With streaming sites such as Netflix and Amazon pumping millions of pounds into telling stories, industry figures show novels are struggling to compete.

The BBC and Sky are also investing in drama and increasing their volume of online content.

Stephen Lotinga, chief executive of the

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